The song was officially released to streaming services and digital retailers on September 25, 2020, after a six year period of unofficial uploads to streaming platforms such as Spotify.

The two songs were released to promote his aforementioned tour and to get fans excited for his second studio album Beauty Behind the Madness, which included 'Often' but excluded 'King of the Fall'.

The initial release of 'King of the Fall' followed that of his 2014 single ' Often' (which was released a month prior) and the announcement of his 2014 King of the Fall Tour. A remix of the song featuring American rapper Ty Dolla Sign and Canadian rapper Belly was released on October 20, 2014, shortly following the release of the remix for ' Often'. It accompanied the release of his remixed track 'Rambo (Last Blood)' on the deluxe edition of Bryson Tiller's first studio album Trapsoul. The song was later officially re-released by XO and Republic Records on September 25, 2020. It was released as a promotional single to streaming services on July 20, 2014, to promote his King of the Fall Tour. ' King of the Fall' is a song by Canadian singer the Weeknd. Cover art for the 2020 commercial release

What is the song comin out strong about